How LGI works for creators

Your next
brand deal.
Step by step.

Find paid brand deals, apply with your channel and idea, agree on the terms, then manage content delivery and payment progress in LGI.

Free to join. Explore public deals before you sign up.

The creator journey

Less guesswork.
More creating.

Five steps to understand the opportunity, make your pitch and keep the collaboration moving.

Before you start

Have your channel, a few examples of your work and a clear idea of the brands you want to work with.

  1. Step 01 / Discover

    Find a deal that fits.

    Start with paid opportunities and filter by platform, niche and country. Read the compensation, deliverables, eligibility and usage rights before applying.

    Browse brand deals

    Look for a match, not just a number.

  2. Step 02 / Build your profile

    Let your work introduce you.

    Create your account and connect the relevant social channel. Add your real content focus, portfolio and quote information so the brand can assess your fit.

    Build your creator profile

    Your channel. Your niche. Your point of view.

  3. Step 03 / Make your pitch

    Bring an idea, not just a hello.

    Choose a verified channel, describe your concept and provide a quote when the campaign requests one. Your monthly application allowance depends on your plan.

    Use the free pitch template

    Show the brand what you would create.

  4. Step 04 / Agree on the details

    Get on the same page.

    Track the application and the brand’s response. Confirm the accepted scope, rights, revisions and payment terms before starting production.

    Review the agreement checklist

    Clear expectations come before the first draft.

  5. Step 05 / Create & deliver

    Do your thing. Follow it through.

    Use the confirmed collaboration’s workflow for drafts, publication, promotion or direct coordination. Track the payment or commission information applicable to that collaboration.

    Understand the three workflows

    Delivery and settlement follow your agreed terms.

Know your collaboration

One marketplace.
Three ways to work.

Your workflow determines how you coordinate, deliver and follow payment. Check the collaboration type in your confirmed terms.

A guided collaboration

Platform-managed

Follow the supported agreement, content review, publication and settlement steps in LGI. Check which protections apply to your confirmed deal.

  • Documented agreement
  • Content review steps
  • Settlement progress
Explore this workflow

Built around results

Affiliate promotion

Promote with a tracking link or code and follow eligible attributed results. Commission depends on the campaign’s tracking and settlement rules.

  • Tracking links or codes
  • Eligible attributed results
  • Commission records
Explore this workflow

A direct relationship

Direct with the brand

Coordinate with the brand and agree on how the work will happen. Delivery, payment and responsibilities are defined by your direct agreement.

  • Direct coordination
  • Agreed deliverables
  • Brand-agreed payment
Explore this workflow

Your reward is not your workflow.

Paid, gifted and affiliate describe how an opportunity compensates you. Platform-managed, affiliate and direct describe how it is handled. Review both: an agreed fee does not mean every deal uses the same payment protection.

Start at your own pace

Your first move
can be free.

Starter includes 5 deal applications each month, for free. Growth and Pro give you more room to apply.

Join LGI free Compare plans & renewal options

More applications, not guaranteed collaborations. Acceptance depends on the campaign and the brand’s review.

A few things to know

Before you jump in.

Can I browse LGI before creating an account?

Yes. Public browsing is available before signup. You need an account to apply, and each campaign has its own creator eligibility requirements.

Are all collaborations managed by LGI?

No. LGI supports platform-managed, affiliate and direct workflows. The collaboration type determines delivery and settlement responsibilities. Check the confirmed terms for your campaign.

Does a paid membership guarantee a paid deal?

No. Membership changes the number of monthly applications you can submit. Brands decide which applications to accept.

More questions? Visit the help center

Your next chapter starts with a deal

Find something you’d love to create.