Pet Supplies
LMJP is a cat litter brand focused on pet health and the home experience, committed to being friendly to both people and the planet. Its natural product, Plant-Based Clumping Cat Litter, utilizes a bio-enzyme formula for powerful odor neutralization at the source, and features a clumping system for firm, non-stick cleanup. Balancing eco-friendly materials, safety, and comfort, it is a product specifically designed for cat owners who prioritize natural ingredients and want a sustainable, gentle solution for their cats. This paid collaboration aims to build awareness across TikTok, YouTube and Instagram. Creators will receive one free sample of LMJP Natural Cat Litter (unit price USD 37.99). Selected creators may receive fixed compensation between USD 40 and USD 200. The content must be shared on at least one social media platform. Depending on the platform and the creator's style, the script and creative approach can be adjusted. The creator must own at least one cat, and the cat needs to appear in the video. The video must mention: the brand, the product packaging, the litter material (natural plant-based), odor control, absorption capacity, clumping performance, and low dust. The creator can choose whether to show their face (no AI-generated faces allowed), but a real human voiceover is required. The brand will not require reshoots, but there may be a need for additional footage. Deliverables: one TikTok short video, one YouTube Shorts, and one Instagram Reel; each 30 seconds or longer, vertical 9:16, published within 14 days of receiving the sample, in English, by the creator on public channels. Content reuse is permanent, post retention is 6 months, and profile link retention is 60 days.