# How to choose a creator marketplace for paid brand deals

> Choose a creator marketplace by the opportunities you can actually apply to, the work and rights requested, and the cost and workflow of participating. A large inventory number or a paid subscription does not guarantee a suitable deal. Evaluate a sample of live deals before subscribing.

By LGI · Updated 2026-09-14

Canonical: https://lgi365.com/creator-resources/guides/creator-marketplaces

## Compare the criteria that affect your work

| Criterion | Question to ask | Useful evidence |

| --- | --- | --- |

| Opportunity fit | Are the brands seeking my platform, country and niche? | Several current deals |

| Compensation | Is this paid, product-only or commission-based? | Creator fee and settlement conditions |

| Cost | What do I pay and what limit changes? | Published pricing and checkout terms |

| Rights | Can I review licensing before accepting? | The actual agreement |

| Workflow | Who approves work and handles payment? | Help documentation and campaign terms |

| Support | How do I resolve a problem? | Official support channel |

## Where LGI fits

LGI is a creator marketplace with paid, affiliate and gifted opportunities, plus a workspace for applications, collaborations and payment tracking. TikTok, Instagram and YouTube appear in the supported platform filters. Eligibility depends on the individual campaign.

Public browsing is available before signup. Starter includes five monthly applications at no charge; paid plans increase that allowance. Review the pricing page for current fees. A subscription buys application capacity, not guaranteed acceptance, views or earnings.

## Understand who manages the relationship

A platform-managed workflow can organize agreement, delivery and settlement steps. An affiliate workflow revolves around attributed results. In direct collaborations, important delivery and payment arrangements are agreed with the brand. These are different operating models even when two opportunities both appear under Paid.

When comparing LGI with another service, open that service's current pricing, creator documentation and live opportunities. Record the date and source for each claim. This guide does not assign competitor rankings or reproduce unverified inventory or success figures.

## Run a small evaluation before paying

Keep a simple comparison sheet with the criterion, source URL, date checked and unanswered question. The best fit can change as your channel, production style and target brands change.

- Identify a few deals you genuinely qualify for.

- Check whether the available compensation justifies the requested work.

- Read application and subscription limits before checkout.

- Prepare one tailored application and record the experience.

- Assess the clarity of replies and next steps, not just the number of listings.

## Questions

### Does LGI rank every creator marketplace?

No. This guide provides evaluation criteria and describes LGI's current product. It does not claim independently tested rankings or current competitor pricing.

## Sources

- [LGI creator plans](https://lgi365.com/pricing)

- [LGI collaboration workflows](https://lgi365.com/help-center/collaboration-types)

## Next step

[Explore brand deals](https://lgi365.com/deals)