# Usage rights

Canonical: https://lgi365.com/glossary/usage-rights

Usage rights define where, how long and in what form a brand may use a creator's content.

## Definition

Usage rights are the permissions attached to creator content. A deal can limit use to the brand's organic social channels or expand it to paid ads, websites, retailer pages, email, print, whitelisting or edits. A clear agreement should state the channels, territory, duration, editing permission, raw footage and whether renewal requires another payment.

## Example

A 30-day paid social license is narrower than perpetual, worldwide use across a brand's ads, website and retail pages.

## Questions

### Are usage rights included in a creator fee?

They can be, but the scope should be explicit. Confirm the permitted channels, duration, territory, edits and any paid-media rights before accepting.

## Related pages

- [Review creator usage rights](https://lgi365.com/creator-resources/guides/creator-usage-rights)

- [Explore paid deals](https://lgi365.com/deals/paid)